Issue scannable tickets that update in real time, send gate reminders and follow up with promo offers after the event.
Each pass type solves a different problem. Most businesses use two or three.
Issue personalised digital tickets with seat, gate and barcode. Update venue details after issue and every ticket in the field updates instantly.
Send a post-event promo to every attendee. Offer early-bird access to next year's event or a merch discount.
"A music festival issues 5,000 digital tickets via email. On the morning of the event, a push notification goes out with gate info and set times. Staff scan barcodes at entry. After the event, every attendee receives an early-bird offer for next year."
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